LET'S START IN THE MIDDLE
It's the height of summer in London, 2015. I'm cycling along Bermondsey High Street without a care. Excited about the new start-up I was planning with my now ex-husband. Without looking, a man swings his car door open.
I swerve. He apologises. I swear at him in my head and pull in to the curb. And there, flashing at me in a window, was a bright neon sign.
THE MESSAGE
"You'll get it eventually," said the sign.
On the long cycle home I wondered to myself,
"What's the IT? What will I get - EVENTUALLY?"
It's taken 20+ years to truly embrace the diamond I've always had in my possession.
START-UPS
Three 6-figure businesses in artisan, organic and regenerative food spaces;
COMMUNITY
Transforming a community anchor organisation to a financially sustainable future;
FUNDRAISING
Navigating social investment, angel investment, public funding and grant landscapes as an independent entrepreneur and community leader.
NO CODE PRODUCT DEVELOPER & BRAND STRATEGIST
Concept design and development of AI tools for enhanced creativity, productivity and social impact in business.
SO WHAT WAS THE "IT"?
All a rich tapestry of change-making, sustainable development, and embracing digital frontiers. All a rich tapestry of STORY.
THE NEW THING
Founder of Storybord AI - the DIY Brand Builder for Startups to craft and tell high-converting stories about their why. Because it's time. Ready?
"When there is no story
that will be our story.
When there is no forest
that will be our forest."
~ WS Merwin
Built by Founders, for Founders.
STORYBORD: (noun) Disruptive app integrating principles of visual planning, design and systems thinking with strategic brand development. (verb) The act of 1. Storybording; 2. Alchemising raw ideas into story blocks.